CRYSTAL, an optimal organizational structure for a new humanist era.
The choice of the name "Crystal" was inspired by its properties, which echo the nature of the organizations I aim to create. Crystals are naturally perceived as powerful, transparent sources of energy, known for their ability to amplify any energy they receive. This characteristic resonates deeply with the essence of my organizational model, where I value and maximize the full creative potential of humans within each business. In other words, "Crystal" symbolizes a structure that amplifies human development and growth in perfect harmony with the organization and its environment.
![Corporate business people working in busy marketing office space, planning strategy in books and reading email on laptop at work. Businessman, businesswoman and workers at startup advertising company Corporate business people working in busy marketing office space, planning strategy in books and reading email on laptop at work. Businessman, businesswoman and workers at startup advertising company.](https://www.hathorconseils.com/wp-content/uploads/2023/12/Doryne-Bourque-office-mockup.jpg)
A changing world
Our fast-changing world is challenging the foundations of our systems - be they economic, political, governmental, societal or environmental. More than ever, it is imperative to put people back at the center of these transformations. After all, are we at the dawn of a new era in our history?
Join us for a workshop on CRYSTAL, a new optimal organizational structure.
Dive into the new paradigms and explore how to put people first. Together, let's look for innovative ways to overcome the challenges of our time, while valuing and capitalizing on human creativity within this changing landscape.
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A strategic compass for visionary and innovative leaders
As a company president, you are faced with a changing business world. The CRYSTAL model presents itself as a strategic compass, offering clear perspectives and adaptive approaches to guide your organization towards sustained growth with deep respect for people. This model helps you adjust to emerging trends and align your corporate vision with the awareness of the modern world.
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Transformation and distinctive benefits with the CRYSTAL model
The CRYSTAL model is the key to transforming your organization into a market benchmark. It guides you in redefining your company's core purpose, transforming the role of leaders, and adopting a culture and values that resonate with the new business ecosystem. This transformation is not just an adaptation, but a real mutation that positions your company as a model of reference and innovation, giving you significant appeal to all humans.
Discover the creative potential of people.
Recognize the power of creativity and innovation in your organization with the CRYSTAL Model. By unleashing the creative potential in people, you not only boost their deployment and health, but also your company's overall performance. This model shows you how to cultivate a collaborative environment where creativity drives growth, innovation and differentiation in your sector.
Harmonizing economic and human development
The CRYSTAL model helps you harmonize your company's objectives with the needs of society and the environment. It's not just a question of social responsibility, but a key strategy for building a sustainable and beloved brand. As a leader, you'll be at the forefront of creating a company that thrives not only economically, but also as a positive force in the community and the world.